October 22, 2021

Avoid These Zoom Pitfalls During a Sales Presentation

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Becoming a part of a virtual sales team can be overwhelming for someone used to seeing prospects face-to-face. There is no way around it. Due to COVID-19's global spread, virtual sales presentations are now the new normal.

Although virtual selling offers sales teams an intriguing new possibility, it also introduces new pitfalls for salespeople who are ill-equipped to engage with clients effectively in a virtual context. If you're having trouble adapting to selling in the virtual setting, keep reading! In this article, we'll examine the common zoom pitfalls that you should avoid during sales presentations.

Avoid these zoom pitfalls during a sales presentation

Not Turning on The Camera

Zoom and other video call platforms can provide a personal connection that a phone conversation can't replicate. According to research, video sales calls with the cameras turned on have a 10% higher closing rate. As a result, before starting a call, double-check that everyone has their cameras turned on. When scheduling the appointment, inform your prospect that it will be a video conversation and that both you and them will need to see each other.

Expecting That Rapport Will Develop On Its Own

Rapport is usually easier to build in person since simple comments regarding the physical environment can inspire discussion. On the other hand, salespeople need to exert more effort to foster the casual interaction that progresses to a formal conversation on virtual calls. They should study what's going on in the client's industry and business to help spark a discussion in the early stages, while everybody is still growing used to being on camera

Assuming a High Level of Participation

In a virtual call, distractions have a more substantial impact on the discussion. Email and message notifications and other environmental variables are unavoidable the way they are in in-person meetings. These interruptions make it difficult to concentrate and collaborate. To address this issue, salespeople could mention that they want to gather input from specific participants during the session at the beginning of the call.

Having a Crowded Slide Deck

The most typical blunder you'll make while giving a presentation using Zoom and a slide deck is to provide much too much information. As a result, the audience's interest is divided between the slides and the presenter. The client on the other end of the line will not understand the presentation while listening to you. Instead, keep things straightforward with your slides. A detailed deck can always be sent to them later on after the call.

Expectations Aren't Communicated Clearly

In video sales presentations, many sales agents neglect to set the expectations for the meeting, just as they would in person. As a result, no one knows precisely where the conversation is meant to go. Setting expectations at the start of a meeting is a fundamental sales principle.

Outsourced Lead Generation

Since virtual sales are around to stay, having the appropriate sales training is critical to staying competitive. To accomplish your goals efficiently, avoid the mistakes and apply the recommendations in this article to strengthen your virtual sales techniques and performance. Better yet, get the help of a professional like SalesGig. Contact us today to learn more.

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Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.
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Paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.
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